NAPW NYC Chapter
Holly worked with the National Association of Professional Women to increase member engagement and entice new members to join the NYC local chapter. She collaborated with the chapter board to write, design and send out effective email marketing campaigns and analyze their success. By analyzing this data, she was able to suggest modifications to the overall marketing strategy to achieve the chapter’s retention goals.
The National Association of Professional Women (NAPW) is a membership-based organization that provides women with tools and resources designed to help them achieve professional success, social wellness, and financial security. The NYC chapter is dedicated to networking and raising money for philanthropy through the NAPW Association.