Brands That Delight (And Why)

Brands That Delight (And Why)

At his keynote speech at Inbound 2018, Hubspot CEO Brian Halligan presented his new marketing flywheel, a new approach to marketing that puts the customer at the center of every process. According to this new marketing model, as professional marketers and...
The Art of Networking

The Art of Networking

You’re standing in the corner of a large room, watching a bunch of strangers mix and mingle, handing out business cards and utilizing their seemingly perfect social skills as they make their circle of contacts laugh and nod their heads in appreciation for whatever witty or inspiring comment they’ve just made. Meanwhile you are the lone wallflower, stirring your drink and wondering when you can go home…